Submarine is an independent film directed by Richard Ayoade based on the story of a young 15 year old boy Oliver Tate who is struggling to fit in with his unusual outlook on life. The story is essentially a coming of age romance and comedy aimed at older teens and possibly adults through the comedy value of what it is to be a confused teenager who attempts to handle situations in an adult fashion.
A key theme to this story is love, in this case, the romance between a young and innocent 15 year old boy and a slightly more deviant and forward 15 year old girl. This screen shot taken from the trailer captures the idea of a first kiss and first love which is an endearing and light hearted topic which will make older members of the audience reminisce over, and younger audience relate to, and therefore suggests that the film will be based around Olivers version of his first love. The shot perfectly captures the genuine feel of a first love and therefore has an uplifting feel good vibe which it is trying to sell to its audience.
Comedy is another key part that is sold to the audience through the use of the two very bold and unique characters who seem to have juxtaposed views on life. For example, in the trailer, the voice over of the character Oliver says "I asked her if she was my girlfriend now, she replied 'I'll think about it' but what she meant was 'Yes, we are now as one' has a comical view as the audience can clearly de fragment her words into a totally different meaning than Olivers, who has a different, dramatic, and naive outlook on the situation, highlighting his youth and vulnerability creating an emotional attachment from the audience to the central protagonist.
This screen shot is also an example of the obvious humour which is sold to the audience, by Olivers failed attempt at an 'adult way' of spending the evening with his girlfriend, which he has taken over board and created an extremely cheesy and awkward situation for the audience to observe and extract humour from.
Realism and past times are brought in to the film through the use of the characters chatty informal dialogue voice over which is used along with the use of a type writer to make it seem as if he is writing a story or a diary post, but at the same time divulging the information to the audience which makes it seem as if the audience are almost inside Olivers head whilst he thinks of what to write, or alternatively just hearing this personal information first hand which makes the film seem more realistic, personal and honest, all of which are common factors of independent films.
The fact that he is a 15 year old boy and using a type writer also puts his characters personality forward to suggest that he likes to be creative to dramatise a situation, implying that the film is going to be creative, unique and dramatic.
A sense of history and past is also brought into the equation through the use of old fashioned props (e.g the typewriter) to suggest that the film is based on a traditional story or ideas which will again appeal to its older adult audience.
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